The International University of Monaco (IUM) is organizing the Second Edition of The Mark, Business Plan Competition, on Thursday April 23rd, 2015, at the Hotel Columbus. 

The Mark, an initiative by IUM, connects students, academic professionals and business leaders through entrepreneurial-based projects. The aim is to promote innovation and create passionate business ideas by creating a technology driven luxury service.

These pioneering luxury services are targeted towards the HNWI and UHNWI, by empowering society through socially responsible initiatives.

The First Edition launched in 2014 by Annalisa Tarquini, IUM Program Director MSc in Luxury Management, Marika Taishoff, IUM Program Director MBA and Eric Althaus, Owner at Althaus Yachting, gathered only the IUM MSc in Luxury Management students.

Since this year, it involves all the INSEEC group Master students from IUM, Chambery, Paris and Bordeaux campuses.

17 teams, representing 21 nationalities competed and the 5 finalists have been selected for the Grand Final, on April 23rd, 2015.

They will present, in front of a Jury of professionals, investors, entrepreneurs, student, charity members, luxury service ideas and concepts along with insights and inspirations into the sector during the event.