Entrepreneurship and Innovation Management specialization
This track is geared for those MBA students whose goals could range from setting up their own businesses; becoming more entrepreneurial –or “intrapreneurs”—within organizations; leading innovation management projects across a variety of organizational, technological and geographic settings; or understanding and successfully tapping into new geographic markets or digital applications and opportunities.
Classes are both theoretical as well as applied, with subjects ranging from entrepreneurship and creating new businesses and business models; mobile marketing strategies; social media marketing; global policy and sustainability; or doing business in Asia.
SPECIALIZED COURSES
Without proper processes, it is not possible to be efficient. Innovation management includes a set of tools that allow people in the organization to cooperate with a common understanding of goals and processes. The focus of innovation management is to allow the organization to pro-actively respond to external or internal opportunities and use its creative efforts to introduce new ideas, processes or products. By utilizing appropriate innovation management tools, management can trigger and deploy the creative forces of the whole work force towards the continuous development of an organization.
This course unpacks each step of the design thinking process and introduces the design thinker’s toolkit. Students will develop skills as visual thinkers, strategists, and storytellers through a hybrid of seminar discussions and collaborative projects.
Alumni Testimonials
It’s not about the brand of the school, it’s about what you get out of it. I was accepted at HBS but I had all these projects in Europe; I couldn’t afford to go over there. I decided to come to Monaco and it was the best decision of my life.
At IUM, we were in a class of 20; everybody knew each other by name. At Harvard, there were supposed to be 920 of us in 10 classes. With 920 students, it’s hard to stand out to investors… The MBA in Monaco was fantastic. I started MoneyMailMe, found new investors, business partners, and scaled the business 100 times over. Now, it has a valuation of over €30 million ($33 million). IUM gave us access to a lot of business events and leading executives in Monaco. One of the guys who assessed my MBA corporate project is now chairman of my company and an investor.
I have a lot of friends doing MBAs, and their mentor is just another professor. At IUM, we were matched with world-class entrepreneurs; guys who build big businesses from zero. My mentor sold his company for €460 million ($516 million) during my MBA. It was the perfect match. Now, we’re very good friends.
It’s definitely a good investment. You come to Monaco to network and do things you cannot do anywhere else in the world.
IUM appreciates entrepreneurially minded people. And the MBA meant easy access to Monaco which was an interesting place to start my brand.
The biggest advantage of IUM is the small class size. We got a lot of attention compared with other universities. The professors were very emotionally invested in the students; they knew us personally and they had a lot of time for us. Even now, they’re more than happy to support us in any way they can.

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