Written by Annalisa Tarquini, Director of the Masters in Luxury
The end of the second term culminated in a new and exciting experience for the Master in luxury students.
I was thrilled by the idea of travelling with the whole class: three full days experiencing one of the cities I love the most in my country “Florence”!
This is the land of great food and wine, the city of Medici’s splendour, where artists such as Michelangelo, Giotto, and Brunelleschi left their eternal mark; the area where leather craftsmanship has developed its centre of excellence recognized all over the world…and the place where we could leave our mark with our credit cards in the name of SHOPPING!
We left Monaco Sunday morning arriving in Florence late in the afternoon.
The first meeting was fixed at the Rifrullo at 8pm. to officially start our field trip with a toast! Incredible food, nice environment, lots of energy and enthusiasm: we were ready to enjoy this experience together!
Monday: Students had a free morning to go around and visit Florence.
In the meantime I brought 4 of my students for some job interviews at the Emilio Pucci WW headquarter (LVMH Group) in Via de’ Pucci, an historical building, one of the oldest in the heart of Florence, belonging to the Pucci Family since the sixteenth century. Students were chosen by the HR Manager according to job openings. We were hosted by the HR Director and the HR Manager and after an informal presentation of the company and the individual interviews we joined the rest of the group to spend the afternoon at the Incisa Mall, one of the biggest luxury outlets in Italy.
What a day! Dior, Balenciaga, Fendi, Gucci, Salvatore Ferragamo, Zegna, YSL, Bottega Veneta, Armani… impossible to not go crazy looking for shoes or suits for the coming graduation!
The afternoon ended at Piazzale Michelangelo, from where you can be enchanted by the magical view of Florence lying before your eyes. Even a little sun and a small rainbow appeared, hopefully bringing some luck to us…
Tuesday: The bus was waiting for us at the usual meeting point. Destination: Fendi WW logistic Hub in Sesto Fiorentino.
Hosted by the HR Manager and the Logistic Manager, we started the visit of the site going into many details of supply chain processes and issues related to the packaging or expedition of luxury items, from small leather accessories to gorgeous and expensive furs coats.
We went crazy in front of piles and piles of shoe boxes!
After the visit, the HR Manager invited us to attend the institutional company presentation discovering Fendi, its history, brand values, and latest collection. It was a great experience also in view of the course in Supply chain management.
In the afternoon a new company was waiting for us: Lungarno Hotels, a Salvatore Ferragamo company. Two hotel managers guided us into one of the most luxurious journies in four different boutique hotels.
At the end we were exhausted but astonished by the quality of the service, the kindness of our guests, and the special venues we had visited.The visit ended with a cocktail organized for us at the Hotel Lungarno. We greeted our hosts, ready to experience our last night in Florence.
Wednesday: On the last day, we went to the Salvatore Ferragamo Museum to visit the history of the founder of one of the biggest luxury shoes empires.
The last few hours were spent buying small gifts or small souvenirs, sending postcards, or taking some more photographs.
At three the bus started the engine. Bye-bye Florence, thank you for your warm welcome!