Alumni Success Story

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Isabel Giordano, Alumni BBA Communication and Entertainment Management

3 years prior I had just graduated from the International University of Monaco with a Bachelors Degree in Communication and Entertainment Management, slightly naive about what was ahead of me, but determined to get myself out there and gain some real hardcore experience;  now I’m back in the classroom promoting the company I work for in front of all the students that are sitting exactly where I was, and it is truly an amazingly humbling feeling!

Coming here today to present alongside my colleague Alexandra Casian – Marketing Manager, and our CEO & Founder – Chris Clavel, is a real “pinch me” kind of moment! I have been able to come full circle, and have the chance to share a little bit more of my story, and most importantly about our company: Baccana Digital Consulting

We are a digital consulting firm based in Monaco, Monte – Carlo that specializes in aiding our clients along with their digital transformation, whether it be creating a state of the art digital marketplace, developing or improving an e-commerce platform, or even increasing sales and prospects with online marketing. Our clients range from all sorts of different industries such as the luxury industry, the yachting industry, the motorcycle industry, cross-border e-commerces with Asia, etc.

Our headquarters are located here in the Principality of Monaco, but we also have offices in the U.S., Eastern Europe, and Asia, and we serve clients globally.

My experience with Baccana started not that long ago in January 2021. After graduating in 2018, I spent a year abroad in Shenzhen – China working as a TEFL English Teacher. Then, due to COVID, I was forced to return to Europe.

Finding a job was difficult before COVID struck, so I was even more disciplined and determined to achieve my goals. When I reached out to Chris, my new boss and colleague, I knew the realistic expectations that awaited. I worked really hard the first 4 to 5 months, diving into all sorts of different tasks and improving my French language skills at the same time. Monaco is an international hub, and English, Italian and French are probably the most interchangeable languages used.

Nearly a year down the road and I am now the Project Manager of the company and continuously learning and pushing myself to grow even more in the most engaging and motivating office environment. Your teammates truly make or break your work experience, and I’m extremely grateful for the professional relationships we have created over time.

Nearly a year down the road and I am now the Project Manager of the company and continuously learning and pushing myself to grow even more in the most engaging and motivating office environment. Your teammates truly make or break your work experience, and I’m extremely grateful for the professional relationships we have created over time.

I thank Dr. Jauffret Cervetti from the International University of Monaco for giving me the opportunity to develop my knowledge and skillset in the Principality where business and networking opportunities are heightened. You have to take advantage of them as best as you can whilst also keeping in mind that nothing is just going to be handed to you, so work hard for it and never stop believing in yourself because you will reek the benefits in the end.

Finally, I thank my colleagues at Baccana Digital Consulting for the continuous support and engagement, and I am thrilled to say that together we are witnessing the growth of a truly disruptive and qualified digital consulting firm!

Written by Isabel Giordano, Bachelor in Communication and Entertainment Management 2018



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